John Matzavrakos

About Me

Hi! I'm John, and I like telling product stories!

I firmly believe in the power of words and, predictably enough, hate typos with a vengeance. As an entrepreneur, or an intrapreneur when working with others, forming a strategy to overcome a business challenge is more than a skill; it's second nature. And it just so happens that one needs the right set of words to craft a strategy.

I am at my best when transforming an idea or a need from a concept into a full-fledged product offering. By applying an engineer's methodical approach to business objectives, I tinker, tweak and analyse until deliverables are fit for roll-out.

My specialities include product marketing, business analysis, communication and business development.


Think ahead

No matter how wonderful the journey,
there is always a destination.
Plan your way there.


Business Analysis

Business plan; product strategy, et al. Crucially, no bloodwork analysis, though. Look elsewhere for that.

Product Marketing

From an idea, to market - and beyond. An exciting journey with lots of boxes to tick! And pizza, somewhere.


A generous splash of critical thinking, along with an innate hatred for typos. This is how I write at all times.

Business Development

Let's aim for world domination. No? Okay, at the very least, something people will remember us by!




Executive MBA

Quantic School of Business and Technology


B.Sc. Communication & Computer Systems

Lancaster University


  • Taiga
  • Asana
  • Trello
  • Slack

Recent Career

01/2013 - Today

Partner | Business Systems Analyst


06/2017 - 12/2019

Co-Founder | Managing Director


Tools/Frameworks (cont.)

  • Agile
  • Scrum
  • Kanban
  • Confluence


  • Communication
  • Concept Pitching
  • Problem Articulation
  • Business/Product Strategy
  • Product Marketing
  • Competitor Analysis
  • Opportunity Assessment
  • Market Research
  • Business Development
  • Pricing/P&L Analysis
  • ICT
  • Requirements Engineering
  • ICT Consulting


Get in Touch

Message me first 🙂

Athens, GR



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